Boat Covers Sports Articles | May 3 Cheap Caleb Sturgis Jersey , 2006 You may take pride in your boat, sail down the waters to drown your worries, or, even share a special occasion with someone special, but you should also remember that the boat needs to be provided wit...
You may take pride in your boat, sail down the waters to drown your worries, or, even share a special occasion with someone special Cheap Joe Barksdale Jersey , but you should also remember that the boat needs to be provided with a proper cover.
Covers add longevity to the life of the boat. Boats, like other living and non-living organisms, slowly but steadily face the vagaries of nature, be it water, rain, storm, mildew or corrosion. These problems can be controlled with proper maintenance. Most covers come with features such as dual air vents that help to remove moisture or prevent the ballooning of the covers in case of high winds. If your boat is fixed to trailer, then there are added facilities of quick release buckle and strap systems Cheap Drew Kaser Jersey , which provide the required ideal fitting.
Some boat covers have full cuts which allow room for accessories like rails, lights etc. The fabric for the boat covers may vary. The fabric can range between rugged polyester or the sturdy canvas. The important thing associated with fabrics is that they need to be strong and flexible. This is because of the role, which the boat covers are meant to perform?protect the boat when it faces, the forces of nature.
Another popular fabric is the waver polyester backed with non-waver polyester. Boat covers can be both customized and semi-customized. Customized boats have the advantage of giving your boat the perfect fit. This boat cover gives maximum protection to your boat because of the unique fit. Semi- customized boat covers, on the other hand are customized in the sense they are made as per specific styles of boats.
All said, boat covers have the ability to provide a waterproof barrier against water. Special features enable the moisture collected in the boat to evaporate out. They also provide resistance to ultraviolet damage. In this way they can increase the longevity of the boat.
Every Business Has A Story To Tell
Everybody likes a good story and why not? Stories are entertaining, instructive, engaging and above all human; they connect people to people Cheap Brandon Mebane Jersey , and businesses to customers. Stories are about communication and communication is the essence of marketing.
We have at our disposal the greatest communication tool the world has ever known, the Internet, and we are wasting it. Websites are used as if they were corporate brochures. The techno-experts would even have us remove its visual and kinetic elements, and turn it into an academic-style journal to please the SEO gurus. We've been there and done that. Search engine optimization is great, but who is going to go to your website if it's boring to view, and tedious to operate. It's time to move on.
A Communication Venue For The Rest of Us
The Web is a multimedia communication venue, and with increased bandwidth and high-speed connections we can use it effectively to deliver our marketing messages. But communication is a funny thing, just because we talk Cheap Casey Hayward Jersey , write and present information, doesn't mean we are communicating.
Since I am advocating storytelling as a means of delivering your marketing messages, I will illustrate my point - you guessed it - with a story. In his book 'Information Anxiety,' Richard Saul Wurman relates the following story attributed to U.S. Representative Pat Swindall, of Georgia.
"A woman seeking a divorce went to visit her attorney. The first question he asked her was, 'Do you have grounds?'
'Let me try again. Does your husband beat you up?' he said impatiently.
'No, generally I get up before he does,' she said.
At this point the attorney decided to try a different tack. 'Ma'am, are you sure you really want a divorce?'
'I don't want one at all, but my husband does. He claims we have difficulty communicating.'"
It's a great story; it delivers everything a good story should communicate: a appoint-of-view Cheap Trevor Williams Jersey , information, emotion, and truth about the human condition. The only thing that would make this story more effective is if it was delivered by a human voice that could add character, emphasis, and personality.
Marketing is nothing more than telling your story in an effective way that embeds your identity into the minds of your audience, connecting and communicating who you are, what you do, and why your audience should be doing it with you. Branding and positioning are the results Cheap Desmond King Jersey , not the process.
So Tell Me A Story - It's All In the Delivery
One of the great storytellers of the last forty years is radio broadcaster and commentator, Paul Harvey. In his hay-day he had everything a great storyteller needed to make a memorable impression: the voice, the cadence, the attitude, the writing, and the 'schtick.'
argers.com/Michael-Schofield-Jersey/]Cheap Michael Schofield Jersey[/url] , "Page Two." He would craft his stories by introducing the listener to a character in the most casual way, perhaps by referring to him or her by a diminutive first name. By the end of the story, he would tell you who this person really was and invariably it was someone famous, and the story he told revealed something unusual or hidden in this person's background. Each story had a strong point-of-view, and each commentary was ended with the tag line, "? and now you know the rest of the story." Paul Harvey's little radio commentaries are a quintessential example of .
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